Creation and sharing of online material (blog posts, infographics, checklists, white papers, memes, videos, etc.) intended to build long-term credibility and trust, and convince the target audience to eventually purchase products or services.
Planning, creation, and management of paid search engine and social network ads with a specific offer and call to action, such as Google AdWords and Facebook Ads, intended to grab attention, create interest, spark desire, and lead to action from the target audience.
Website Design & Development
Planning, custom design and development, and hosting of business, personal, eCommerce, blogging, portfolio, online community, podcasting, photography, educational, non-profit, and various other types of websites built from scratch or using WordPress or Shopify.
Strategic Marketing Planning
Thorough analysis of the organization’s internal strengths and weaknesses and external opportunities and threats in order to fully assess its current position, set goals for the future, create a plan for accomplishing the set goals, and manage the implementation process.