Posts by Kapok:

How To Use Local and Regional Hashtags

Depending on your location, there are many popular hashtags relevant to your area and region. These hashtags are a great way to get more followers and engagement from people in your area. Local and regional hashtags also allow customers to find and connect with local businesses. Likewise, businesses can learn about their customers, find potential […]

5 Tips for Running a Successful Social Media Marketing Campaign

Launching a successful social media marketing campaign takes research and strategic planning. The campaign can help you connect with new followers, build meaningful relationships with the existing followers, and drive long-term sales. Connecting with your audience doesn’t mean only focusing on the quantity of followers or likes, but rather meeting measurable goals, which can range […]

How To Use Days of the Week Hashtags

Certain days of the week are associated with certain tasks, ideas, and feelings. Saturday and Sunday many people are off from work. Those days can elicit feelings of joy and excitement. Monday is seen by some as gloomy. Others may see it as a fresh start. People may associate certain days with working out, being […]

St. Pete Murals: A New Wave of Creativity

A Brief History St. Petersburg was founded in 1876 by Peter Demens (the name behind Demens Landing Park) and John C. Williams (the name behind Williams Park). The two built the once marsh land to become a town with heavy Mediterranean Revival influence in architecture and a flourishing fishing industry. In the 1920s, St. Petersburg […]

Should You Build Your Small Business Website?

Most business owners understand the importance of having a website that properly represents their business. When it comes to planning or designing your business’ website, you’re faced with two options: hiring a website designer or using a website builder. While it’s definitely possible to design your own website, the question is, should you? The answer […]

How to Use Digital Marketing to Grow Your Business

Technology and industry standards are constantly changing. Business development and branding strategies have evolved from traditional marketing methods to search engines and social media. So what is digital marketing and how can you use it to get more customers though your door? Let’s begin by covering the definition of marketing. According to Webster’s Dictionary, marketing […]

Why Your Small Business Should Start a Blog

If you are a small business owner you might be wondering if having a blog would be beneficial or not. The answer is yes. Having a blog is very beneficial for a small business for many different reasons. A blog is a great way to drive traffic to your business’s website, find new customers for […]

8 Tips for Optimizing Your Website’s SEO

While most business owners and marketers have been approached by someone trying to sell them search engine optimization (SEO) services, there is still some confusion about what SEO is and how businesses should approach it. In most general terms, SEO is the process of how your website is organically ranked on the search engine results […]